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This business classic features straight-talking advice you'll never hear in school. McCormack, one of the most successful entrepreneurs in American business, is widely credited as the founder of the modern-day sports marketing industry.
On a handshake with Arnold Palmer and less than a thousand dollars, This business classic features straight-talking advice you'll never hear in school. On a handshake with Arnold Palmer and less than a thousand dollars, he started International Management Group and, over a four-decade period, built the company into a multimillion-dollar enterprise with offices in more than forty countries.
To this day, McCormack's business classic remains a must-read for executives and managers at every level. Relating his proven method of "applied people sense" in key chapters on sales, negotiation, reading others and yourself, and executive time management, McCormack presents powerful real-world guidance on - the secret life of a deal - management philosophies that don't work and one that does - the key to running a meeting--and how to attend one - the positive use of negative reinforcement - proven ways to observe aggressively and take the edge - and much more Praise for What They Don't Teach You at Harvard Business School "Incisive, intelligent, and witty, What They Don't Teach You at Harvard Business School is a sure winner--like the author himself.
Reading it has taught me a lot.
Like a good mentor, this book will be a valuable aid throughout your business career. Siegel, chairman, Chris-Craft Industries, Inc. IMG has been different. What this one brilliant man, Mark McCormack, created is the only dynasty ever over all sport.The Thunderbird Case Series (TCS) The Thunderbird Case Series (TCS) is the official case clearinghouse for global business cases and notes authored by the Thunderbird School of Global Management faculty.
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Find new ideas and classic advice on strategy, innovation and leadership, for global leaders from the world's best business and management experts. Mar 04, · Mara Group, a pan-African conglomerate, is now among the business cases studied at Harvard Business School (HBS), alongside other international corporations like Amazon, Apple and .
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